? Meta to allow alcohol and gambling ads on its platforms in India

? From August 27, 2024, Meta will start allowing businesses in India to run alcohol and gambling ads on its platforms, including WhatsApp Business.

?? Under the new policy, Meta will allow advertising and promotion of alcohol, as well as gambling, on its platforms in India, Asia Pacific (APAC), and Latin America (LATAM). However, restrictions on commercial transactions through WhatsApp remain in place.

? Although Meta officials have yet to comment on the situation, the gambling industry is already preparing for possible legal action to challenge the decision.

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? Rebuild the creative - use new color schemes, change the celebs or remove them altogether

? Update your ads - just don't rewrite them, write your ad texts from scratch

? Change the location - of elements, inscriptions and the overall composition

? This will increase your chances of approval. And there are reports from various sources that Facebook is "letting go". We will soon be able to breathe a sigh of relief.

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? Error: "Verify payment method when running ads"

? An error occurred when Facebook requested card verification when customers accessed Facebook Ads Manager.

? This is a new error of Facebook, all tags have been verified.

? Customers just need to click the close button above and everything works normally.

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⚙️ Set up FB payments. What is it and why?

? Setup is a plan or method of running ads on Facebook. Basically, the setup is created by linking the self-regs/autoregs personal accounts to the king or BM. However, there are many different settings for link methods and ad launches.

? What to set up
*️⃣ Reinsurance and mitigation of bans: even if an account is blocked on ZRD, advertising will continue to work and we will be able to manage it by adding additional admins.
*️⃣ Convenience of launch: manage all advertising campaigns from one advertising account.
*️⃣ Save on consumables: for example, a common setup of a pair of kings and 9 auto/auto modes is inexpensive and gives good results.

? But I would say there is no ideal setup. Different settings work at different times, or your friend works but you don't. You always need to check and choose the best one.

⬇️ In the next post I will talk in detail about linking accounts and how to create a trusted setup.

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? Telegram will launch a new internal currency ?

? Telegram is preparing to launch the digital currency Stars, the presentation of which will take place on June 12. The new currency is intended to pay for goods and services in bots and mini-applications of the messenger.

➡️ The idea to create Stars arose in response to restrictions imposed by the App Store and Google Play. Previously, users could interact with Telegram directly, which was against the rules of these platforms. To fix this problem, Telegram introduced an internal shopping system.

⭐️ Users will be able to purchase stars through the App Store and Google Play shopping tools and may incur a 30% service fee.

Developers will be able to withdraw the token in the form of TON.

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