Underrated copywriting hook:

"Get {a result your audience wants} without {thing they don't want}"

Example:

"Get clear skin without spending $100+ a month on products"

Benefit + Objection addressed = $

The rule of 3 in copywriting:

When giving examples, try to give at least 3 of them. That'll be more effective than just 1 or 2.

Repetition = Being more memorable

Quantity = Being more trustworthy

Local digital marketing tips:

Use online tools for visibility
Invest in PPC Advertising
Create local content
Engage with local influencers
Participate in community discussions
Leverage local news outlets
Manage online reviews
Maintain accurate NAP data

7 emerging marketing trends

•Marketers will fine-tune their application of AI tools
•High-quality content
•Nano influencer marketing
•Companies will invest in partnership marketing
•UGC
•Shorter video content
•Changed approach to SMM

Small business trends in 2024:

-Consumers will involve sustainability in purchasing decisions
-The use of generative AI will increase
-More businesses will adopt pay transparency
-More small businesses will leverage TikTok

8 Tips for writing blog posts fast

Do efficient keyword research

Find expert insights before you start writing

Outline the blog post

Write the first draft without edits

Improve your typing speed

Try dictation

Use an SEO checklist

Use templates

How to do competitive intelligence research

1. Identify Your Main Competitors
2. Gather and Organize Data
3. Analyze Your Data
4. Tailor Your Business Strategy
5. Track Results and Keep Adapting

How to convert more website visitors?

•Tailor your messaging to your audience
•Align your content with what users expect
•Diversify your CTAs
•Remove distractions when possible
•Improve page load speed
•Prioritize above-the-fold content

How to become an SEO Expert

1️⃣ Learn the fundamentals of SEO
2️⃣ Master softskills
•Analytical thinking
•Adaptability
•Excellent communication
3️⃣ Gain experience
4️⃣ Stay updated on tends
5️⃣ Always improve & adapt